MoxiImpress gives agents a way to send a listing marketing piece to clients both on their contact list and to email addresses the agent can enter manually. This email can be sent to clients or other agents, using the built-in Impress email engine.
Continually looking for ways to protect a user’s reputation and ensure deliverability of Impress emails, Impress has a limitation of 10,000 emails per mailing being sent from any user’s account. If a user attempts to send a marketing piece to more than 10,000 recipients, they will be advised to reduce the number of pieces being sent.
While agents want to get exposure for their listed properties, here are some suggestions for alternative ways for your property to be marketed to larger audiences.
Social Media
Impress has many social media templates you can use to post to your account. While you may not have 10,000 followers, the people who will see your post will be those who know and trust you. Your post can be forwarded and commented on by others, increasing its organic reach. Additionally, you can ask your brokerage to share your post to their social media pages.
MoxiPromote
If you have a budget, MoxiPromote can tap into Google and Facebook’s ad networks, target an audience, and choose your reach. It’s cost effective and can use listing photos or videos. Inquiries and responses can be tracked, and you can gauge the effectiveness of your promotion.
MoxiWebsite
Whether it is a MoxiWebsite or a website from another provider, one thing is true for SEO. You must have new content to achieve higher ranks by the search engines. Creating a featured property page weekly can help boost SEO and increase the reach of the property to people who may not be on your mailing list or in your social media sphere. You can link to a flyer or use a URL for a social post or an epostcard on the page to give your clients more information or put in the URL of the property.
An added benefit is your website gets more reach, which could lead to additional business.
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